Enhancing user retention on Dream11
Challenge closed on: 24th Jun 2023, 06:30 PM (CUT)
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Enhancing user retention on Dream11

Challenge closed on
24th Jun 2023, 06:30 PM (CUT)
About the challenge
The challenge is:


You are the product manager for Dream11, India's largest fantasy sports platform. While looking at the data of the last 6 months, you notice a pattern of users signing up and participating in one or two contests, then abandoning the platform. How would you adjust the game mechanics, tutorial system, and rewards among other things to enhance user retention over a longer term?


Deliverables:


  1. Identify problems that are hindering retention.
  2. Solutions/improvements that might help in retaining users on the platform.


Winners get 🏆
rank-1
Amazon Voucher worth ₹500
Plus Airtribe goodies
rank-2
Amazon Voucher worth ₹250
Plus Airtribe goodies
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