Improving the search and recommendation feature on 1mg

The challenge is:

You are the product lead for 1MG, a healthtech startup in India that sells medicines online. However, many customers report difficulties in finding the medicines they need quickly, which leads to a high bounce rate. How would you improve the product's search and recommendation features to make it easier for customers to find their medicines and complete their purchases?

Deliverables:

1. Improvement ideas
2. Mocks

Tip: Mocks can include screenshots of the app's screens overlaid with your own annotations/diagrams.