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Product Manager, Local Search Ads at Google

Location
Bengaluru
Job type
Full time
Posted on 03 Jan
Description

Minimum qualifications:


  • Bachelor's degree or equivalent practical experience.
  • 3 years of experience in product management or a related technical role.
  • 1 year of experience taking technical products from conception to launch.

Preferred qualifications:


  • Experience with ads (e.g., bidding, pricing, conversion attribution, formats, ads quality, etc.).
  • Experience with product management, product conception, as well as launching, building, and growing multiple products.
  • Excellent communication skills, with the ability to build relationships with stakeholders.
  • Passion for building high-quality user experiences and product excellence.


Responsibilities


  • Work across the entire ad-stack, from ad-retrieval and ad-formats on SRP.
  • Collaborate with UXR and UX design to build new ad-experiences and drive vertical-specific initiatives forward.
  • Own efforts to build new local ads formats that’ll drive impact across verticals.
  • Own vertical specific local ads experiences (e.g., food, health and beauty, etc.).
  • Own the product portfolio around various attributes pertaining to Call and Click-to-Messaging (CTM) with Local Ads on SRP.




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Frequently Asked Questions

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Why work at Google

Google is a name synonymous with cutting-edge technology, innovation, and a work environment that encourages creativity and growth. For those considering a career at Google, there are numerous compelling reasons to join the tech giant. At its core, Google is committed to organizing the world’s information and making it universally accessible and useful. This mission statement is not just a mantra but a driving force that propels every project and employee within the company.

One of the major attractions of working at Google is its corporate culture. Google is known for fostering an open, inclusive, and collaborative work environment. Employees have the autonomy to pursue creative solutions and to express ideas freely, which is crucial for personal and professional growth. The company offers numerous opportunities for learning and development, providing access to a wide range of resources and programs designed to help employees advance their careers.

Moreover, Google provides excellent benefits, which are consistently rated among the best in the tech industry. From generous health plans, wellness programs, and onsite services, to benefits like assistance with education expenses and discounted travel opportunities, Google goes above and beyond to ensure the well-being of its employees. There is also a strong emphasis on work-life balance, support for family life, and encouragement of employee programs that address social issues and community needs integrated into Google’s structure.

What's it like to work at Google

Working at Google is often described as dynamic and rewarding by those who have experienced it firsthand. Google offices are designed not just for functional tasks, but to inspire creativity and encourage collaboration. Open workspaces, innovative meeting rooms, cafes with an array of free gourmet food, and social hangout spots are just a few facets of day-to-day life at Google.

A day in the life of a Googler might involve engaging with talented colleagues from around the globe in sophisticated projects, using some of the most advanced tools available. Employees are empowered to take ownership of projects, ensuing in significant contributions that drive Google’s success. The positive work ethos extends to a flat organizational structure that minimizes hierarchy, promoting a culture where every voice matters.

Google encourages employees to pursue personal projects that align with its objectives, fostering a startup-like environment of innovation within the larger corporation. Additionally, the company’s commitment to diversity, equity, and inclusion means that employees from all backgrounds can feel welcome, contributing to a rich melting pot of ideas and perspectives.

What's it like to work as a Product Manager, Local Search Ads at Google

As a Product Manager for Local Search Ads at Google, you are at the forefront of managing the strategy and execution for products that have the potential to transform local businesses and consumers’ experience. Working in this role involves collaborating with cross-functional teams such as engineering, design, sales, and marketing to define and launch innovative products.

Product Managers oversee the product life cycle from concept to launch, ensuring alignment with the company’s strategic goals and consumer needs. This involves conducting market research, compiling data insights, and understanding user behavior to improve product features continuously. As someone in this role, you’ll have the opportunity to craft a vision and roadmap that will enhance the efficacy and reach of Local Search Ads.

Aside from the technical responsibilities, there’s a profound satisfaction in seeing the tangible impact of your work, both in terms of user satisfaction and business growth. A strong sense of teamwork and collaboration is inherent in the position, as the role is pivotal in championing a product’s success and working with passionate team members dedicated to excellence and innovation.

Product Manager, Local Search Ads interview questions at Google

The Google interview process for a Product Manager role, particularly for Local Search Ads, is rigorous and thorough, as the company seeks top-tier talent. Candidates can anticipate a variety of questions aimed at evaluating technical expertise, problem-solving capabilities, leadership skills, and cultural fit.

Sample interview questions may include:

  • How would you improve Google's Local Search Ads product, and what new features would you implement?
  • Describe a situation where you had to deal with conflicting feedback from different stakeholders. How did you manage and resolve it?
  • Can you walk us through your process for conducting a competitive analysis for a product like Local Search Ads?
  • Explain how you ensured a successful product launch in a previous role.
  • During a time where deadlines were tight and resources limited, how did you prioritize tasks in a project?

The interview questions are designed to assess your creativity, analytical skills, ability to think strategically, and how you adapt to new challenges and environments.

Product Manager, Local Search Ads interview preparation at Google

Preparing for an interview at Google as a Product Manager for Local Search Ads involves a multifaceted approach. Firstly, understanding Google's products, their current market positions, and recent advancements is essential. Research should include the latest industry trends affecting local search and advertising.

Candidates should thoroughly prepare by revisiting core principles of product management, like market research, product lifecycle management, and user-centered design. Familiarize yourself with Google’s products and how Local Search Ads integrate both technically and from a user experience standpoint. Mock interviews can also be beneficial, especially with peers or mentors who have experience in the tech industry or product management roles.

Additionally, practicing behavioral questions that reflect Google’s values, like leadership, teamwork, and innovation, is crucial. Prepare to share stories from your experience that highlight your problem-solving abilities, leadership qualities, and adaptability to rapidly changing environments.

Product Manager, Local Search Ads interview tips at Google

Successfully navigating the interview process at Google for a Product Manager role requires full readiness and strategic approach. Here are a few tips that can be handy for aspirants:

  1. Be Prepared to Think on Your Feet: Google's interviews are notorious for unexpected questions. Develop the ability to think critically under pressure by practicing problem-solving exercises and complex scenarios.

  2. Communicate Clearly: As a prospective product manager, clarity in your communication is key. Practice explaining complex ideas simply and effectively, as this is crucial in your potential role at Google.

  3. Showcase Your Passion: Google appreciates candidates who are passionate about technology and the impact of their products. Make sure you articulate your enthusiasm for the role and how it aligns with Google’s mission.

  4. Display Initiative: Proactively demonstrate your initiative by proposing innovative solutions to potential challenges within the Local Search Ads department, based on the company’s goals and market data.

  5. Reflect on Feedback: Be open to constructive criticism during the process and show your willingness to learn and adapt, which is a significant aspect of Google's work culture.

By integrating these tips and preparing thoroughly, candidates can navigate their Google interview for the Product Manager role with confidence and distinction.