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On Brand - SaaS Brand Marketing
Abhash
Abhash Kumar
VP-Marketing @ Springworks

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Time commitment
1 - 3 hours/week
Cohort
Cohort 2
About the course
A comprehensive 6-week live cohort-based course to help you break into SaaS Brand Marketing or upskill you from being a generalist marketer into a SaaS Brand Marketing specialist. You’ll get the skills, the frameworks, and access to a network of SaaS Marketing experts to build, up-level your SaaS Marketing career. The program will have workshop-style interactive sessions over the weekends, 1:1 mentorship, micro-masterclasses by stellar guests from high-growth SaaS orgs, case studies, and group projects in a community-led learning environment. Whether you’re someone who has just started their career in Marketing or a young SaaS Marketer looking to accelerate your learning process to becoming a hands-on SaaS Brand Marketer, this is the perfect course for you.
6
Weeks
16 plus
Live sessions
7 plus
Guests & mentors
The Airtribe way!

We strive towards providing the best learning experience to our learners. Our programs are carefully crafted in collaboration with our instructors and in-house subject matter experts.

We aim to make learning interactive, fun and impactful.

live_session Live interactive sessions by industry experts
mentorship Dedicated sessions to solve your queries
project Hands-on projects to apply your learnings
community Active community to help you grow
Do you think of yourself as one of these?
bullet SaaS Marketers (1-3 years of experience) looking to level-up
bullet Digital Marketers looking to specialise in SaaS Marketing
bullet Content Writers looking to become Product Marketers
bullet Growth Marketer looking to add Brand Marketing skills to your arsenal
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If yes, you're at the right place!
We have created a great learning experience for learners just like you.
Meet your instructor
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Abhash
Hello, I'm Abhash Kumar

With over 11 years of experience that includes being an early employee at high-growth companies like BYJU's, YourStory, and now at Springworks, Abhash thrives in early and rapid-growth-stage startup environments. His first stint was in Sales and BD, then he went on to take up roles in Community, and startup-focused journalism, eventually…

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Guests
Guests are renowned industry experts who appear on Airtribe courses and share their experiences in a live interactive environment.
Enrolment process
Cohort size limited to 25 only! Grab your seat now!
01
Submit application
Tell us why you wish to enroll in this course. We will review your application and decide if you’re a good fit.
02
Get enrolled
You will receive an acceptance mail from us on your selection. Pay and get yourself enrolled.
03
Start your journey
Congratulations, you're in! Time to get your community-led learning journey started.
Testimonials
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I have known Abhash as a strong marketing leader for more than 8 years. He has played an important role in building some of the well-known brands like Yourstory and Springworks. At a personal level, I have taken his help with marketing for my startups. I can vouch for his marketing insights and skills. I would highly recommend his SaaS Brand Marketing course.
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Sanchit Malik
Co-Founder & CEO at Pazcare
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If you're looking to break into SaaS Brand Marketing, this is literally one of the best things you can do for yourself. Godspeed Abhash, here's to growing the SaaS tribe 🍻
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Tejas Kinger
Product Marketing & Customer Engagement at Plum
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No one better than Abhash to learn SaaS marketing from. Having seen him work at close quarters, I'm sure this will be worth all your time and money! His brand of marketing is a rare blend of creativity and focus on numbers.
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Jayadevan P K
Communications and Content at Coinswitch Kuber
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Abhash is one of the best (and veteran) tech marketers in India. A great learning opportunity if you're looking to build a career in SaaS marketing or heck, marketing for any industry.
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Priyanka Desai
CEO & Founder, iScribblers
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Learn SaaS Brand Marketing from one of the best practitioners out there. I know Abhash personally well enough to vouch that it will be a no-BS, big value opportunity.
user
Kirti Punia
Content Strategy at Hubilo
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You're in good hands with Abhash!
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Tanmaya Jain
CEO at inFeedo
Join the tribe
Our alumni community consists of folks from diverse professional backgrounds. Join any course on Airtribe and get access to our exclusive Alumni community.
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Lifelong access to Airtribe alumni community
Access to useful resources on different domains
Weekly workshops by the community, for the community
Professionals working in leading tech companies
Frequently asked questions
FAQs
Still got doubts?
On Brand - SaaS Brand Marketing
Registration ended on
15 Jun
Duration
15 Jun - 29 Jul
Time commitment
1 - 3 hours/week
Cohort
Cohort 2

Notify me

Registration ended on
15 Jun
Duration
15 Jun - 29 Jul
Time commitment
1 - 3 hours/week
Cohort
Cohort 2
bell This cohort is full. Get notified about future cohorts.

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