A comprehensive 6-week live cohort-based course to help you break into SaaS Brand Marketing or upskill you from being a generalist marketer into a SaaS Brand Marketing specialist. You’ll get the skills, the frameworks, and access to a network of SaaS Marketing experts to build, up-level your SaaS Marketing career. The program will have workshop-style interactive sessions over the weekends, 1:1 mentorship, micro-masterclasses by stellar guests from high-growth SaaS orgs, case studies, and group projects in a community-led learning environment. Whether you’re someone who has just started their career in Marketing or a young SaaS Marketer looking to accelerate your learning process to becoming a hands-on SaaS Brand Marketer, this is the perfect course for you.
Guests & mentors
The Airtribe way!
We strive towards providing the best learning experience to our
learners. Our programs are carefully crafted in collaboration with our
instructors and in-house subject matter experts.
We aim to make learning interactive, fun and impactful.
Live interactive sessions by industry experts
Dedicated sessions to solve your queries
Hands-on projects to apply your learnings
Active community to help you grow
Do you think of yourself as one of these?
SaaS Marketers (1-3 years of experience) looking to level-up
Digital Marketers looking to specialise in SaaS Marketing
Content Writers looking to become Product Marketers
Growth Marketer looking to add Brand Marketing skills to your arsenal
If yes, you're at the right place!
We have created a great learning experience for learners just like you.
Meet your instructor
Hello, I'm Abhash Kumar
With over 11 years of experience that includes being an early employee at high-growth companies like BYJU's, YourStory, and now at Springworks, Abhash thrives in early and rapid-growth-stage startup environments.
His first stint was in Sales and BD, then he went on to take up roles in Community, and startup-focused journalism, eventually…
Guests are renowned industry experts who appear on Airtribe courses
and share their experiences in a live interactive environment.
Marketer in Residence at Accel
Founding Member and Marketer at Kula
Manager - Startup Partnerships and Growth at Freshworks
Content Strategist at Grow and Convert
Co-Founder at Rocketlane
Founder, Swipe Files
Global Vice President Marketing at yellow.ai
Cohort size limited to
Grab your seat now!
Tell us why you wish to enroll in this course. We will review your
application and decide if you’re a good fit.
You will receive an acceptance mail from us on your selection. Pay
and get yourself enrolled.
Start your journey
Congratulations, you're in! Time to get your community-led learning
Show us what you got!
Every application is assesed properly to build a curated cohort of
I have known Abhash as a strong marketing leader for more than 8 years. He has played an important role in building some of the well-known brands like Yourstory and Springworks. At a personal level, I have taken his help with marketing for my startups. I can vouch for his marketing insights and skills. I would highly recommend his SaaS Brand Marketing course.
Co-Founder & CEO at Pazcare
If you're looking to break into SaaS Brand Marketing, this is literally one of the best things you can do for yourself.
Godspeed Abhash, here's to growing the SaaS tribe 🍻
Product Marketing & Customer Engagement at Plum
No one better than Abhash to learn SaaS marketing from. Having seen him work at close quarters, I'm sure this will be worth all your time and money! His brand of marketing is a rare blend of creativity and focus on numbers.
Jayadevan P K
Communications and Content at Coinswitch Kuber
Abhash is one of the best (and veteran) tech marketers in India. A great learning opportunity if you're looking to build a career in SaaS marketing or heck, marketing for any industry.
CEO & Founder, iScribblers
Learn SaaS Brand Marketing from one of the best practitioners out there. I know Abhash personally well enough to vouch that it will be a no-BS, big value opportunity.