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Early bird offer ends soon. Only 2 seats left. Grab yours now!
Scaling Organic Growth Using SEO and Content Marketing
Arun
Arun Kothapally
Organic Growth Consultant - Practo, Voot, Flipkart, Edureka and Treebo
hurry Limited seats available, Apply now!
Time commitment
5-7 hours/week
Cohort
Cohort 2
About the course
An actionable 4-week cohort-based course to help you build an organic growth engine that scales traffic using content and SEO. Learn SEO and content marketing by implementing the frameworks which make organic growth more predictable, repeatable, and scalable. Ideal program for SEO and content marketing professionals, product managers, early-stage founders, and growth marketers who are looking to scale SEO traffic and their careers.
4
Weeks
10 plus
Live sessions
4 plus
Guests & mentors
The Airtribe way!

We strive towards providing the best learning experience to our learners. Our programs are carefully crafted in collaboration with our instructors and in-house subject matter experts.

We aim to make learning interactive, fun and impactful.

live_session Live interactive sessions by industry experts
mentorship Dedicated sessions to solve your queries
project Hands-on projects to apply your learnings
community Active community to help you grow
Do you think of yourself as one of these?
bullet Growth Product Managers
bullet Product Managers
bullet SEO Professionals
bullet Content Marketers and Writers
bullet Startup Founders
bullet Growth Marketers
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If yes, you're at the right place!
We have created a great learning experience for learners just like you.
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Limited seats available, Apply now!
Course curriculum
Topic 1
10X Context - Understanding User and Business Context
Topic 2
10X Content - Building and Scaling Content Growth Engines
Topic 3
10X Links - Building and Scaling High Quality Backlinks
Topic 4
10X Technical SEO - Making your Website Search Engine Friendly
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What you will learn

Before you start building SEO traffic it is important to understand deeply your audience and your business. User research will help you understand your audience and know what kind of problems they are facing. While asking key business questions helps you understand contraints and leverages which can influence SEO outcomes.

Core Learnings

  1. Guide to executing to building a personalised 10X SEO Framework for your company.

  2. Identify weaknesses in current SEO strategy, challenges, and biggest potential wins.

  3. User research to understand problems faced by your audience - Surveys, Interviews, online research, and keyword research.

  4. Document learnings and come up with insights and brainstorm how these insights will help you build SEO traffic.

Course curriculum
Topic 1
10X Context - Understanding User and Business Context
Topic 2
10X Content - Building and Scaling Content Growth Engines
Topic 3
10X Links - Building and Scaling High Quality Backlinks
Topic 4
10X Technical SEO - Making your Website Search Engine Friendly
Meet your instructor
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Arun
Hello, I'm Arun Kothapally

Over the last 10 years, I helped companies like Practo, Edureka, Lido, Typito, Treebo, Voot and Isha acquire and convert over 10 million users organically using content and SEO. Traditional organic growth models expect us to have a tactical and "best practices" approach to SEO and content. All tactics die a slow death. Long-term sustained…

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Guests
Guests are renowned industry experts who appear on Airtribe courses and share their experiences in a live interactive environment.
What You Will Get
bullet 30+ Hours of Live Active Learning With Actionable Content.
bullet 15+ Hours Pre-Recorded Content Training with Downloadable Workbooks and Templates
bullet Week Day SEO Site Clinic - To answer your website specific SEO questions
bullet Active private forum for group learning and discussions.
bullet Attend and discuss SEO with industry leaders in marketing and SEO
Enrolment process
Limited seats available. Grab your seat now!
01
Submit application
Tell us why you wish to enroll in this course. We will review your application and decide if you’re a good fit.
02
Get enrolled
You will receive an acceptance mail from us on your selection. Pay and get yourself enrolled.
03
Start your journey
Congratulations, you're in! Time to get your community-led learning journey started.
Testimonials
quotes

Marketing online changes so much every year, and yet the basics remain the same. So it was really a must for me to revisit SEO basic frameworks and the new tools. I was looking for a course and Arun's course was the perfect fit. He's academic and yet practical. I have to recommend this course to folks looking to get into. SEO or get better at it. Plus it's great for business owners like me who are managing SEO projects and need a broad overview.

user
Amrutash
Co-founder at CoreVoice
quotes

10xseo was a fantastic experience for me and I am happy to be called a part of the founding cohort.

Arun has been in the trenches and is battle-hardened by tackling enterprise level seo challenges.

His hands on approach toward teaching and infinite patience to answer the smallest of queries made this a great learning experience.

I’m sure the 2nd cohort will be even better than the first. Don’t miss out if you want to learn how SEO is done in the big leagues

user
Vikram Kinkar
SEO and Content Strategist
quotes

I took the 10XSEO Course and would definitely recommend it to anyone who's interested in learning SEO Fundamentals, be it a Product Marketer, Product Manager, or an SEO executive.  Arun is a professional and an expert in this field. Learning from him is definitely a very good opportunity. The course was well structured and followed a decent pace. Best part about the course was that it had a small cohort and there were multiple break-out discussions that were quite engaging

user
Shrenik Surana
Principal Product Manager at Swiggy
quotes

Super useful course for both beginner and advanced level professionals as the course captures every detail required, from user intent understanding to the ROI calculation and getting the job done. Thanks Arun Kothapally for the amazing journey during the first cohort.

Highly recommend this to everyone who are trying to understand/enhance Seo skills

user
Bhoomija
Digital Marketer @ Practo
quotes

Super stuff Arun Kothapally. To anyone looking to get started with content marketing and SEO with a focus on getting the job done minus the jargon - this is THE course you are looking fo

user
Yasharth Mishra
Founder at SuperBeings & The Talent Tribe
quotes

10X SEO course by Arun is super useful if you are both a beginner or an advanced level professional. The course carries out a bottom up approach which makes it super comprehensive. Regular one-on-one sessions with the cohort members and Arun makes the session super interesting to learn. Highly recommend this to anyone who wants to upskill themselves or take a leap from a content writer to a SEO content marketer. It is a super helpful course. It helped me to get converted from an intern to full time employee

user
Subhiksha
Organic growth associate @ Pazcare
Join the tribe
Our alumni community consists of folks from diverse professional backgrounds. Join any course on Airtribe and get access to our exclusive Alumni community.
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Lifelong access to Airtribe alumni community
Access to useful resources on different domains
Weekly workshops by the community, for the community
Professionals working in leading tech companies
Frequently asked questions
FAQs
Still got doubts?
Scaling Organic Growth Using SEO and Content Marketing
Registration ends on
26 Aug
Duration
03 Sep - 01 Oct
Time commitment
5-7 hours/week
Cohort
Cohort 2
discount
Early bird offer ends soon. Only 2 seats left.
Registration ends on
26 Aug
Duration
03 Sep - 01 Oct
Time commitment
5-7 hours/week
Cohort
Cohort 2
Time commitment
5-7 hours/week
Cohort
Cohort 2